outreach – Mosaic Atlanta

Why Your Follow-Ups Feel So Awkward (And How To Fix It)

October 20, 2025 by Mosaic Atlanta

And I definitely know that there’s just a lot of nervous tension, there’s a lot of awkwardness that’s physical.

When you’re talking about doing this kind of outreach, it’s normal to feel anxious or for your stomach to churn.

But I want you to remember that this entire system, everything that you’re seeing here, was literally –

Well, the goal number one, written in broad bold ink, was just to give everybody the ability to do this without stress.

The system is literally designed to reduce stress and support you. And we’ve literally made it very easy because being part of an organization means you are going to receive the context that you need for every conversation. And you don’t need this to be very long winded. You don’t need to over explain anything. This is just reminding people of your conversation. And timing is everything.

You do want to … Read more

Outreach At Scale

October 12, 2025 by Mosaic Atlanta

So this is about black hat outreach. Lmao. Black hat, but whatever. You know, when people don’t understand something, they think it’s magic. I do want to introduce you, though, to the idea of outreach at Scale, because I want you to think about the math of growth. Like, how many people do we need to talk to in order to get one new member? Once we introduce ourselves, how strong does our message need to be?

So I want to talk about outreach at scale tools. And there are a lot of these. Like, what if you need to talk to a thousand people? You know, what if you need.

How do you do that? You know? And you’ve also got to remember that the more people that you reach, the more broad your messaging has to be. So you may be just sort of in a mix between … Read more

Build Strong Networks: FluentCRM for WordPress

October 12, 2025 by Mosaic Atlanta

WordPress. We talked about this in the last video, we talked about setting up your own WordPress. But I want to be more specific in this one. First of all, from a literal perspective, you know, legally it’s our role to teach you how to network with socialist organizations. We’re literally helping you build these tools that you control on your own server so that you, if you choose, can be independent, create your own branch in the future. Everybody knows what the tools are, how to use them, yada yada yada, why do that? Why not like you’ve got your own goals, pursue them.

Don’t let me be in the way. Self benefits, self hosting, you’re going to host this stuff yourself. You can either host on your own computer, you can rent space on a server. This is not back breaking or expensive. Pay three or four dollars … Read more

Relationships

October 12, 2025 by Mosaic Atlanta

It’s really all about relationships. I mean, organizing takes a lot of effort, especially if you’re keeping track of people, their interests and events. It’s just hard to get anything done without that. Customer relationship management tool can make a huge difference. CRM tools like fluentCRM, which is the tool that we use here that works with WordPress, it can help you maintain connections and track engagement and build a better network. And this guy kind of will help you understand why these tools are very useful for organizing our outreach and just how you can use it as well. First of all, it helps you centralize your contacts.

You know, if you’ve been doing some of these exercises, you’ve probably been dealing with a lot of contact information. Like you’ve got maybe more than one spreadsheet by now. This is going to help you centralize that information and avoid … Read more

Why Your Follow-Ups Feel So Awkward (And How To Fix It)

October 12, 2025 by Mosaic Atlanta

And I definitely know that there’s just a lot of nervous tension, there’s a lot of awkwardness that’s physical. When you’re talking about doing this kind of outreach, it’s normal to feel anxious or for your stomach to churn. But I want you to remember that this entire system, everything that you’re seeing here, was literally the goal number one, written in broad bold ink, was just to give everybody the ability to do this without stress. The system is literally designed to reduce stress and support you. And we’ve literally made it very easy because being part of an organization means you are going to receive the context that you need for every conversation. And you don’t need this to be very long winded. You don’t need to over explain anything.

This is just reminding people of your conversation. And timing is everything. You do want to give people … Read more

Phonebanking

October 12, 2025October 12, 2025 by Mosaic Atlanta

Remember that community organizing does not just mean going somewhere in person. Phone banking is hugely important for us. It helps us connect with local organizations. It helps us spread the word about events and initiatives. A single person who is willing to be annoying about using the phone and calling people in person can have an outsized political influence. Believe me, as a group, if we are as a group annoying about being on the phone and speaking to our neighbors, we are going to have way more pull than we would have organically. And I’m going to show you how to do that.

First of all, in order to run or participate in a phone bank, you need a list of contacts. One of the most important parts of having a phone bank is a list of people to call. And this can be soft targets. Don’t say, … Read more

Surveillance Capitalism

October 12, 2025October 12, 2025 by Mosaic Atlanta

Data, data, Data. Data is everything.

It shapes a lot of our modern world. And understanding just how it is transforming our lives and is used in our lives and influences us is very crucial. There are a couple of books that are worth reading. Sashana Zuboff Surveillance Capitalism is one of them. And we have like a whole workshop that’s just on the topic of that book. And we’ll give you a whole new understanding on how data has become a fundamental part of the way that society functions and a vital part of the way that capitalism functions. I want to explore these concepts with you and help you reflect on how they apply to our own work in organizing.

And that’s going to help us be more strategic as a group. It’s also going to ensure that we use data ethically and effectively. First of all, data … Read more